 |
|
 |
|
Press Releases
9/28/04
Fábio Castanheira Appointed New Sales Regional Manager for Kyocera Wireless Brazil
Miami and São Paulo - (September 28, 2004) - Kyocera Wireless Corp., a leading global manufacturer of CDMA wireless handsets and telemetry modules, today announced that Fábio Castanheira, has been chosen as the new sales regional manager for its Brazil market. Mr. Castanheira brings with him the extensive experience in managerial positions at Nextel Telecomunicações - where he held the position of marketing executive director, and at Telesp Celular, where he was the strategic planning and budget control manager. In addition he has significant experience in the banking sector, where he began his career.
"Fábio Castanheira's solid experience with sales and marketing as well as his financial knowledge, business development and strategic planning skills will be a great asset to us in Brazil, which is a critical market for Kyocera Wireless," says Lee Ittner, the Executive Vice President for Global Sales at Kyocera.
Commenting on his belief that Kyocera Wireless is very well positioned to have strong growth in the Brazilian market, Mr. Castanheira also points out the company's important differential from the competitors: it is the only manufacturer of wireless devices that dedicates its efforts, investments and research exclusively to the CDMA technology.
"Acquiring Qualcomm's wireless division in 2000, the creator of the CDMA technology, Kyocera received this technology from the source. In addition, it continues to invest successfully in the design of the devices. This combination results in 'technologically advanced and amazingly simple devices' - the slogan of the advertising campaign that will be running soon," says Fábio, giving as example the next launches of the company in the country: Soho, a device designed by the same team that designs the BMW's cars and Koi, with a built-in camera (Yashica is part of the Kyocera Group), with a 1.2-megapixel resolution.
Three Kyocera Wireless models are currently available in the Brazilian market: the K112, the simplest; the Phantom, which most remarkable characteristic in terms of design is the fact of having colored exchangeable masks and the Slider, a Brew platform device with all functionalities of the "Vivo ao Vivo" and the only CDMA technology device that slides to open.
Fábio Castanheira started his professional career at Banco Real. He also worked at Credibanco and Diamond Cluster International, where he was responsible for consulting projects for the telecommunications sector, including marketing, sales, strategic planning and business development. He holds a degree in Business Administration from the FAAP - Fundação Álvares Penteado, São Paulo.
About Kyocera Wireless Corp.
Kyocera Wireless Corp. is a leading supplier of innovative, feature-rich CDMA wireless devices and accessories for customers worldwide. Kyocera Wireless maintains an operating belief in the genius of simplicity and strives to make the wireless experience as simple and intuitive as humanly possible. The company is a wholly owned subsidiary of Kyocera International Inc., which acquired QUALCOMM Incorporated's CDMA consumer wireless phone business in February 2000. Based in San Diego, the company is ISO-14001 and ISO-9001 certified and has won city, state and federal awards for its environmentally friendly manufacturing and recycling practices. For more information, please visit www.kyocera-wireless.com.
Kyocera Corporation, the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of advanced ceramics. By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, semiconductor packages, electronic components, cameras, laser printers, copiers, solar energy systems and industrial ceramics. During the year ended March 31, 2004, Kyocera Corporation's consolidated net sales totaled approximately US$11 billion (JP¥ 1,140,814 million) with net income of approximately US$655 million (JP¥ 68,086 million).
© 2004 Kyocera Wireless Corp. All rights reserved. Kyocera is a registered trademark of Kyocera Corporation. CDMA2000 is a registered trademark of the Telecommunications Industry Association (TIA USA).
